Mattel, Inc. (MAT)

業務介紹

美泰兒公司(Mattel, Inc.)是一家兒童娛樂公司,設計和生產玩具和消費品,業務遍及全球。該公司通過北美、國際和美國女孩三個業務部門經營。它提供芭比娃娃、怪物高中、美國女孩、波莉口袋、精神和Enchantimals品牌下的娃娃及配件,以及內容、遊戲和生活方式產品;美國女孩品牌下的娃娃和書籍;Hot Wheels、Monster Trucks、Matchbox、CARS和瑪利歐賽車品牌下的壓鑄車輛、賽道、遊戲套裝和配件,適合各年齡段的兒童和收藏家;以及Fisher-Price和Thomas & Friends、Power wheels和Fireman Sam品牌下的嬰幼兒和學前產品,包括內容、玩具、現場活動和其他生活方式產品。該公司還提供Masters of the Universe、MEGA、UNO、Lightyear、Jurassic World、WWE和Star Wars品牌下的動作人偶、積木套裝和遊戲;以及迪士尼、NBCUniversal、WWE、Microsoft、Nickelodeon、華納兄弟和Sanrio等授權合作品牌。該公司通過目錄、網站和自有零售店直接面向消費者銷售產品;通過折扣和獨立玩具店、連鎖店、百貨公司和其他零售店銷售;以及通過批發商、代理商和經銷商銷售。美泰兒公司成立於1945年,總部位於加州埃爾塞貢多。



Mattel, Inc., a children's entertainment company, designs and produces toys and consumer products worldwide. The company operates through North America, International, and American Girl segments. It offers dolls and accessories, as well as content, gaming, and lifestyle products for children under the Barbie, Monster High, American Girl, Polly Pocket, Spirit, and Enchantimals brands; dolls and books under the American Girl brand name; die-cast vehicles, tracks, playsets, and accessories for kids of all ages, and collectors under the Hot Wheels, Monster Trucks, Matchbox, CARS, and Mario Kart brand names; and infant, toddler, and preschool products comprising content, toys, live events, and other lifestyle products under the Fisher-Price and Thomas & Friends, Power wheels, and Fireman Sam brands. The company also provides action figures, building sets, and games under the Masters of the Universe, MEGA, UNO, Lightyear, Jurassic World, WWE, and Star Wars brands; and licensor partner brands, including Disney, NBCUniversal, WWE, Microsoft, Nickelodeon, Warner Bros, and Sanrio. It sells its products directly to consumers through its catalog, website, and proprietary retail stores; retailers, including discount and free-standing toy stores, chain stores, department stores, and other retail outlets; and wholesalers, as well as through agents and distributors. Mattel, Inc. was founded in 1945 and is headquartered in El Segundo, California.

公司網址

https://www.mattel.com